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Case Study
3: Zappos: Stepping Forward in Stakeholder
Satisfaction
Due
Week 9 and worth 200 points
Read
the “Zappos: Stepping Forward in Stakeholder Satisfaction” case, located on
page 475 of the textbook.
Write
a four to six (4-6) page paper in which you:
1.
Analyze the manner in which Zappos’ leadership has fostered
a culture of ethicalness in the company. Suggest two (2) actions that other
companies can take in order to mimic this culture.
2.
Determine the major impacts that Zappos’ leadership and
ethical practices philosophy have had on its stakeholders.
3.
Examine three (3) of the ethical challenges that Zappos
faces. Recommend three (3) actions that Zappos’ leadership should take in order
to address these ethical challenges.
4.
Evaluate the effectiveness of the core values in relation to
developing a culture of ethicalness. Determine
the manner in which the core values support the stakeholder’s perspective.
5.
Analyze the major ethical challenges that Zappos has faced. Determine
whether or not you would have resolved these challenges differently than Zappos’
management. Provide a rationale for your response.
- Go to https://research.strayer.edu to locate at least three
(3) quality academic resources in this assignment. Note: Wikipedia and other similar Websites do not qualify as
academic resources.
Your
assignment must follow these formatting requirements:
- Be typed, double-spaced,
using Times New Roman font (size 12), with one-inch margins on all sides;
citations and references must follow APA or school-specific format. Check
with your professor for any additional instructions.
- Include a cover page
containing the title of the assignment, the student’s name, the
professor’s name, the course title, and the date. The cover page and the
reference page are not included in the required assignment page length.
The
specific course learning outcomes associated with this assignment are:
· Examine ethical issues
and dilemmas in business.
· Analyze scenarios to
determine the ethical character of decisions made and the related impact on the
organization.
· Examine the significant
issues of an ethical controversy in business to moral philosophy and values.
· Write clearly and
concisely about issues in ethics and advocacy for HR professionals using
correct grammar and mechanics.
- Use technology and
information resources to research issues in business ethics and advocacy
for HR professionals.
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